New York State Disclaimer: This advertisement is not an offering. Yes, it has a brand name on it, but it is Bill and Sally Smith on the corner and theyre entrepreneurs. For the fiscal year 2021, these End-Cap and In-Line Tropical Smoothie Cafe Restaurants typically ranged in size from 1,200 to 1,900 square feet. Charles recently joined his team in celebrating the opening of the 1,000th Tropical Smoothie Cafe location. Mr. Watson was appointed the CEO position of. In 2018, when I was named CEO, we had more than 720 locations open nationwide. TropicalSmoothie.com. we dont want to go to Manhattan and open 30 locations. Each year, franchisees complete the Franchise Business Review to essentially grade us here at the Support Center on how we're serving them. Complete the form or call 770-821-1928, and a Tropical Smoothie Cafe franchise development leader will reach out to you with more information. ", Charles Watson was named CEO in December 2018. I would say Im absolutely not opposed to being in all 50 states. Within the first day, several local franchisees jumped on board and donated more than 600 smoothies each, and the donations just kept growing from there. In this role, he is responsible for the brand's strategic vision and overall franchise performance. No credit card required. Tropical Smoothie Cafe has deals in place for hundreds more locations in the pipeline and is on track to meet Charles' aggressive goal to hit 1,500 locations by the end of 2024. Tropical Smoothie Cafe Franchise Review - Average, Median, Highest, and In this role, Mark leads brand, marketing, product, and digital innovations core functions of delivering the remarkable guest experience that drives Tropical Smoothie Cafes success. Complete the form or call 770-821-1928, and a Tropical Smoothie Cafe franchise development leader will reach out to you with more information. When I became CEO, I launched a formal franchisee advisory council, known in our organization as the Tropical Franchisee Council (TFC). And by the way, thats one way Tropical Smoothie Cafe has grown so big so fast the food. TropicalSmoothie.com. And what we were able to do is to take a smaller organization that was scrappy, just like Tropical Smoothie Cafe, and really build their endowment and really serve a lot of families. Tropical Smoothie Cafe CEO Charles Watson Tells Us Everything About The Franchise - Exclusive Interview. SUCH REGISTRATION DOES NOT CONSTITUTE APPROVAL, RECOMMENDATION OR ENDORSEMENT BY THE COMMISSIONER OF CORPORATIONS NOR A FINDING BY THE COMMISSIONER THAT THE INFORMATION PROVIDED HEREIN IS TRUE, COMPLETE AND NOT MISLEADING. New York State Disclaimer: This advertisement is not an offering. Management can grow a company without having to invest too much money, and . in December 2018. In that role, he was responsible for all aspects of franchise development, real estate, design and construction and franchise administration and helped grow the system from 265 open units to 725 open units. He is survived by his children Kayla (Jason), Kelsey (Billy), John (Stephanie), Kincaid (Cecilia), his siblings Orville Dallier (Angela), Sue Dorey (Tom), Donna So whats your own personal favorite smoothie? The first thing is to be a business partner. Charles is a graduate of The Hotel School at Cornell University and holds a Master of Business Administration from The Terry College of Business at The University of Georgia. With extensive experience in the food service industry, Paul comes to Tropical Smoothie Cafe from Popeyes, where he served as the Chief Accounting Officer and spent nearly two decades working in the brands financial and accounting departments. Weve raised almost $7.5 million for them. Were 100% focused on domestic right now. Complete the form or call. Richard Key serves as the Chief Operations Officer, responsible for overseeing the operations team and its support and training of the Tropical Smoothie Cafe franchise community. Previously with Papa Johns International as the Vice President, Global Digital Technology, Michael is a seasoned technology executive with vast engineering and operations expertise, leadership, and a deep understanding of digital technology and guest experiences. Such filing does not constitute approval by the Department of Law. The range is based on estimated costs for End-Cap or In-Line Tropical Smoothie Cafe Restaurants, which include those located in or at strip style retail shopping centers but does not include drive-thrus. 5 Questions with Tropical Smoothie CEO Charles Watson "Our franchisees are the heart of our brand, so we wanted to make sure we were doing everything we could to help them stay afloat through the crisis. Richard has served in a franchise operations capacity for more than 20 years with brands such as TCBY, Carvel, and Moes Southwest Grill. Charles Watson named Tropical Smoothie CEO Without our franchisees, committees, and council, I simply could not do this job. Because 99% of Tropical Smoothie Cafe's system is franchisee-owned and operated, it was my goal to maintain consistency for them and move the company forward in the right direction, with a lot of reverence and respect for the past. Tropical Smoothie Cafe has deals in place . Its not just: We have snacks! We have a full-on robust kitchen thats preparing fresh products. menu boasts bold, flavorful smoothies with a healthy appeal, all made-to-order with quality ingredients. Early in his career, Mark served the franchise industry as a supplier, delivering innovative technology-enabled marketing strategies to help emerging franchise concepts rapidly scale and grow revenue through local-level marketing and sales. Mark Montini joined Tropical Smoothie Cafe as Chief Marketing Officer in October 2019. By Jonathan Maze on Jan. 24, 2019. Charles also serves on the boards of the International Franchise Association (IFA) and the Certified Franchise Executive (CFE) program. Although COVID-19 has directly impacted our business, some days being down more than 50 percent, we consider ourselves lucky to have a business model that allowed us to easily transition to grab-and-go, curbside, and delivery only. In this role, Mark leads brand, marketing, product, and digital innovations core functions of delivering the remarkable guest experience that drives Tropical Smoothie Cafes success. Charles has the tenacity, vision and passion this brand needs to continue our upward trajectory and will ensure the success of our franchisees is at the center of every decision we make, said Scott Pressly, Chairman of the Board, Tropical Smoothie Cafe. Weve done different promotions and summertime promotions to raise dollars for Camp Sunshine and have one more coming up this fall for them. Charles Watson email address & phone number | Tropical Smoothie Cafe What challenges, if any, did you face in getting "buy-in" from the existing franchise community once you became CEO? Tropical Smoothie Cafe Names New CMO - PR Newswire Were finding ourselves in an environment where people want speed. Were in 44 states, and Tropical Smoothie Cafe does not currently have an international presence. charles town entries With 2011 winding down, how are you leveraging people, budgets, brands, and resources to meet development goals? The role employees play in setting the customer experience in the restaurant. For many, many years, its been the Bahama Mama. I think they can be used throughout the day and utilized in guests diets. How Tropical Smoothie pulled off record-breaking year during COVID-19 Fast CasualAn interview with Tim Tang of HughesDecember 2, 2019. I was originally a quarterback in high school and had my heart set on the same position for college. Those interested in becoming a franchisee should have $125,000 in liquid assets and a minimum net worth of $350,000. His goal is to achieve $1 billion in sales and 1,500+ cafes by 2023. . If your Franchised Business includes a drive-thru, the additional expense (including the cost of leasehold improvements, restaurant fixtures and equipment, and other costs) would be approximately $35,000 to $45,000. Be sure that you have a minimum net worth of $350,000 and $125,000 in liquid assets. *$1,009,803 System Wide Average Net Revenues. Watch the complete interview here or start your journey in becoming a Tropical Smoothie Cafe Franchise Owner by completing our form. CALIFORNIA DISCLAIMER: THESE FRANCHISES HAVE BEEN REGISTERED UNDER THE FRANCHISE INVESTMENT LAW OF THE STATE OF CALIFORNIA. It was not possible for me to get involved in every project so I had to learn to let go and delegate. A veteran hospitality professional, Charles has worked for several hospitality-related companies, including Wyndham Hotels & Resorts, Intercontinental Hotels Group, US Franchise Systems, Inc., and Hospitality Real Estate Counselors. CEO Charles Watson says that the company is "99.9 percent franchise," which means that most of the locations are owned independently. We want to be an escape for our consumers in this hectic world we live, and an incredible business model for our franchise partners It's an exciting time to be a fast-casual concept within this segment, specifically as the market size of the juice and smoothie bars industry is expected to increase by 2.3% in 2020, reaching nearly $3 billion in revenue across the globe. Yes, we have some great products on our menu that weve crafted, but you can go off script. January 21, 2010 // Franchising.com // Destin, Fla. - Tropical Smoothie Caf, a tropical-themed smoothie and sandwich chain with more than 285 locations, announced today that Charles Watson has . This information is not intended as an offer to sell or the solicitation of an offer to buy a franchise. Prior to being named CEO in 2018, Charles served as the chief development officer for Tropical Smoothie Cafe. Nobody knew what was going to happen. This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply. charles watson tropical smoothie net worth At the start of his career, Michaels ambitious spirit led him to develop a point of sale system, Hot Sauce. And its the high quality food. Based on our fiscal year ending 12/26/2021 and includes 768 Restaurants that were open for at least 12 months as of 12/26/2021. The TFC works hand-in-hand with Tropical Smoothie on all facets of the business from operations, IT, marketing, construction, and beyond, and their genuine feedback continues to establish the open communication we strive for, helping us to enhance our business model on an ongoing basis. And so I think thats only going to fuel our continued growth going forward. 770-580-2333, Tropical Smoothie Cafe Achieves New Milestones in 2022, These Will Be The 10 Fastest-Growing Restaurant Chains In 2023, Tropical Smoothie Cafe Propels Franchise Momentum in Q3. shin numbness after acl surgery; first friday phoenix vendor application; benton high school baseball roster; surprise message link for boyfriend Tropical Smoothie Cafe is rounding out yet another year of impressive growth. Interested candidates should have business experience, along with a minimum net worth of $350,000 which includes $125,000 in liquid assets. For more information about owning a Tropical Smoothie Cafe franchise, complete our form! Thats a smoothie that has pineapple, strawberries, and white chocolate and coconut. Thats our limited-time offer. In a franchise system, without broad franchisee buy-in, you cannot move as efficiently and effectively as is required in today's business environment.". In a highly competitive segment, we're one of the fastest-growing quick-casual brands, opening 124 new locations in 2019 alone and singing 213 development agreements to open hundreds of businesses over the next few years.". Next year marks 25 years since the brands founding. Charles Watson - Restaurant Leadership Conference Tropical Smoothie Cafe has relationships with third-party sources which offer financing to cover the following: startup . This information is not intended as an offer to sell or the solicitation of an offer to buy a franchise. Its a fantastic organization that weve enjoyed immensely being part of. Excludes non-traditional locations and Restaurants that were not open for at least 357 days in 2021. 185 Industrial Pkwy, Site H. Branchburg. In this role, he is responsible for the brand's strategic vision and overall franchise performance. Charles also serves on the boards of the International Franchise Association (IFA) and the Certified Franchise Executive (CFE) program. *$1,009,803 System Wide Average Net Revenues. And it has been a fantastic partnership because we can see the benefit of the dollars that were putting in. Tropical Smoothie Franchise For Sale - SmoothieProClub.com We set company-wide strategic imperatives around these issues immediately.". I may have a trick or two up my sleeve I do get to make some decisions occasionally around here. Always number one, what I am focused on, is unit-level economics for our Franchise Owners. I started working at a young age and because of my early drive, have been involved in a variety of industries and performed many different jobs. At the start of his career, Michaels ambitious spirit led him to develop a point of sale system, Hot Sauce. And it has also driven franchise development and growth, so more units coming out. Pete Ward advises Tropical Smoothie Cafe on all legal and business matters, including franchising, real estate, labor and employment, litigation, intellectual property, licensing, and other commercial matters. And that really got us down this road of: What is our purpose? Charles Watson was named CEO in December 2018. Well, I think the one thing is that smoothies are anytime, theyre not just a breakfast day part. Mark Montini joined Tropical Smoothie Cafe as Chief Marketing Officer in October 2019. And so I dont know. Prior to joining Tropical Smoothie Cafe, Richard was the Vice President of Operations, West Division, for Papa Murphys International where he was responsible for field operations and marketing. 770-580-2333 Watson: "I'm a huge advocate for franchise advisory councils, specifically when nearly 60% of all franchise agreements at Tropical Smoothie Cafe come from existing franchisees. F-9894), New York, North Dakota, Oregon, Rhode Island, South Dakota, Virginia, Washington and Wisconsin. A presentation for a board is focused on very different things than a franchisee roadshow. In July 2018, I was named interim CEO, and then permanent in December 2018.". "Relationships Rule" is one of our core values, and because of that, people are at the heart of our company. This strategic expansion has reinforced its industry-leading position and set the stage for 2023 and beyond. And those are the most important things that I do.. Paul Marsden oversees development and execution of financial strategies to support the companys business plans. Prior to that, she spent 22 years at BBDO Worldwide, where she was executive vice president and senior director for the global advertising powerhouse, leading campaign strategy and execution for many large national brands. Excludes non-traditional locations and Restaurants that were not open for at least 357 days in 2021. John Joseph Dallier - Worldnews.com The most common Tropical Smoothie Cafe email format is [first_initial] [last] (ex. We did a fantastic job of that during the pandemic, we gave away a quarter million smoothies to healthcare workers and first-responders. *$1,009,803 System Wide Average Net Revenues. . Prior to that, she spent 22 years at BBDO Worldwide, where she was executive vice president and senior director for the global advertising powerhouse, leading campaign strategy and execution for many large national brands. We want to capture both the head and the heart of our consumers. This information is not intended as an offer to sell or the solicitation of an offer to buy a franchise. I love that. Charles is a graduate of The Hotel School at Cornell University and holds a Master of Business Administration from The Terry College of Business at The University of Georgia. Tropical Smoothie Cafe Franchise History and Leadership Team A veteran hospitality professional . charles watson tropical smoothie cafe. 'The restaurant business has been absolutely decimated': Tropical As reopening guidelines are being determined, we plan to move forward with an abundance of caution.". In 2018, when I was named CEO, we had more than 720 locations open nationwide. Watson has worked for the brand for more than 10 years and has been its chief development officer since 2015. Our company sells about 200 franchises, opens over 120 cafes a year, and has more than 500 locations in the pipeline. My job is to serve them. Tropical Smoothie Cafe Posts Record-breaking Q2 Results When Charles Watson became the new Tropical Smoothie Cafe CEO in 2019, . Prior to that, she spent 22 years at BBDO Worldwide, where she was executive vice president and senior director for the global advertising powerhouse, leading campaign strategy and execution for many large national brands. In her role as Chief Development Officer, Cheryl drives the brands franchise development sales, real estate and design and construction. 770-580-2333 Prior to joining Tropical Smoothie Cafe, Richard was the Vice President of Operations, West Division, for Papa Murphys International where he was responsible for field operations and marketing. While the pandemic destroyed thousands of restaurants last year, Atlanta-based Tropical Smoothie Cafe had one of its best years to date. wills o' nats last of the summer wine. Tropical Smoothie Cafe Celebrates Milestone Opening of 1,100th Location If your Franchised Business includes a drive-thru, the additional expense (including the cost of leasehold improvements, restaurant fixtures and equipment, and other costs) would be approximately $35,000 to $45,000. Mr. Watson was appointed the CEO position of Tropical Smoothie Cafe in December 2018. Charles recently joined his team in celebrating the opening of the 1,000th Tropical Smoothie Cafe location. Share Tweet Share Pin. Tropical Smoothie Prioritizes Franchisees to Inspire Growth In July 2018, I was named interim CEO, and then permanent in December 2018.". If your Franchised Business includes a drive-thru, the additional expense (including the cost of leasehold improvements, restaurant fixtures and equipment, and other costs) would be approximately $35,000 to $45,000. CEO Charles Watson, along with his leadership team, will be hosting an informative event at the franchised Tropical Smoothie Cafe in Dallas-Fort Worth, located at 760 Airport Freeway, Suite 400 . At the start of his career, Michaels ambitious spirit led him to develop a point of sale system, Hot Sauce. Yeah. Prior to that, he was named Chief Development Officer in 2015 after serving as VP of Franchise Development since 2010. Tropical Smoothie Cafe Email Format | tropicalsmoothie.com Emails 770-821-1928, and a Tropical Smoothie Cafe franchise development leader will reach out to you with more information. We can go to camp, we can be counselors. Tropical Smoothie Cafe has deals in place for hundreds more locations in the pipeline and is on track to meet Charles' aggressive goal to hit 1,500 locations by the end of 2024. Tropical Smoothie Caf Income Statement Key Insights-Analysis based off Predecessor 2020-Overall, Tropical Smoothie Caf is a profitable business, with a net income of $7.6 million in 2020. CALIFORNIA DISCLAIMER: THESE FRANCHISES HAVE BEEN REGISTERED UNDER THE FRANCHISE INVESTMENT LAW OF THE STATE OF CALIFORNIA. Total revenues were $58 million while expenses were only $41 million, indicating a healthy profit margin of around 30%. What are some of your interests outside of work? Its only here until August. There is no assurance that you will do as well. CEO Charles Watson, who took the reins in 2019, said Tropical Smoothie's goal was to eclipse 1,000 restaurants by 2021 and 1,500 locations with AUVs of $1 million in the next five years. It is the food. So more knowledge about our great food offerings is something that I would change a little bit. Richard Key serves as the Chief Operations Officer, responsible for overseeing the operations team and its support and training of the Tropical Smoothie Cafe franchise community. Tropical Smoothie Cafe on Thursday said it has named Charles Watson its permanent CEO as it works to grow into a $1 billion company within five years. Chief Development Officer since 2016, after serving as VP of Franchise Development since 2010. Tell us a bit about Camp Sunshine, about the partnership there, what you want people to know about it, and ways people can help support it. Charles recently joined his team in celebrating the opening of the 1,000th Tropical Smoothie Cafe location. Watson:"When COVID-19 struck the restaurant landscape in mid-March, we closed all dining rooms and shifted our focus to drive-thru, curbside pickup, and delivery where available. Or the Hummus Veggie Wrap? The impact of the more formalized committees we have set up, and the close connection I have with TFC has gotten the system more comfortable with my style and thinking, and I believe, since trust is earned, I still have a long way to go, but am off to a good start. But we want to also have a higher calling of what were doing to be great individuals and great corporate citizens. Tropical Smoothie Cafe announces Charles Watson as the new Chief Executive Officer. Prior to Tropical Smoothie Cafe, Mark served as Chief Marketing Officer with Floor Coverings International where he was responsible for driving the brands digital transformation and leadership position in service-based franchising. . Watson has been with Tropical Smoothie Cafe for many years now, so he has seen the growth up close. Because of our amazing guests, our franchisees, and the communities they serve, including those on the front lines of this pandemic, we will get through this. At the start of his career, Michaels ambitious spirit led him to develop a point of sale system, Hot Sauce. For me, my entrepreneurial passion really came from my parents. So theres a lot of involvement. . We find that real fruits, veggies, and juices just taste better.". John Joseph Dallier, 61, passed away suddenly at home after severe health complications. The fact that nearly 60% of all new Tropical Smoothie Cafe units are opened by existing franchisees underscores the franchise owner's satisfaction with the concept, the company, and it's leadership. Prior to Tropical Smoothie Cafe, Mark served as Chief Marketing Officer with Floor Coverings International where he was responsible for driving the brands digital transformation and leadership position in service-based franchising. Because 99% of Tropical Smoothie Cafe's system is franchisee-owned and operated, it was my goal to maintain consistency for them and move the company forward in the right direction, with a lot of reverence and respect for the past. You know, this is terrible, but Ive never gone through a pandemic before obviously, and I would have to say Im pretty pleased I think we did a very nice job during 2020, we opened 99 new restaurants. Again, the franchising, especially in Tropical Smoothie, it is a local business. Passion is key in everything. From there, we set up committees, reporting into our TFC, around the major parts of our business, and included more franchisees to provide feedback and work with us on further improving IT, Marketing, Design, and Construction, etc. Right now we have a BLT quesadilla. CALIFORNIA DISCLAIMER: THESE FRANCHISES HAVE BEEN REGISTERED UNDER THE FRANCHISE INVESTMENT LAW OF THE STATE OF CALIFORNIA. And its been a heck of a ride, lots of growth, and I just really enjoying being able to scale this brand and bring healthier food and smoothies to the United States.. In a franchise system, without broad franchisee buy-in, you cannot move as efficiently and effectively as is required in today's business environment.". Cheryl Fletcher joined Tropical Smoothie Cafe in July of 2017. Atlanta, GA 30338 Tropical Smoothie Cafe Achieves 11th Straight Year of Positive Same Looking ahead to twelve months or two years down the road, Watson had this to say: Tropical Smoothie Cafe is in an incredible growth phase. Tropical Smoothie Caf is a Georgia LLC organized on June 25, 2012. An Interview With Tropical Smoothie Cafe's CEO, Charles Watson - Forbes Tropical Smoothie Cafe drives strong development - Nation's Restaurant News Mark serves on the board of the Institute of Certified Franchise Executives. "We were in a good place! This information appears in Item 19 of our Franchise Disclosure Document. As a brand, we strive for excellence in service and creating a culture of hospitality for our business no matter which location you visit, and this year we're prioritizing them even further by enhancing pillars of our hospitality-centric culture and the technology we use to create convenience for our guests in order to reinforce our position as the leader in our segment. Really trying to understand how to see the world through a different stakeholders' eyes is something I still work on.". TikTok user Fuhlex left her followers stunned after revealing the cost of the bagThe social media user, from LA, said she was 'too embarrassed to put it back'But people likened it to a 'potato sack' and begged her to return it to the store 770-580-2333, Bold Women in the C-Suite: Cheryl Fletcher, Connect with People Who Have More Experience: Interview with Charles Watson, CEO of Tropical Smoothie Cafe, Tropical Smoothie Cafe Celebrates Spring With The Return Of Superfruit Smoothies. Charles is a graduate of The Hotel School at Cornell University and also holds a Masters of Business Administration from The Terry School of Business at The University of Georgia. Charles Watson is currently an Atlanta-based correspondent for Fox News Mediacovering the southeastern portion of the United States. Tropical Smoothie Cafe CEO Charles Watson admits that his brand isn't always at the leading edge when it comes to technology innovation. Tropical Smoothie Cafe has deals in place for hundreds more locations in the pipeline and is on track to meet Charles' aggressive goal to hit 1,500 locations by the end of 2024. Occhiogrosso: During the current COVID-19 crisis, what steps have you taken to ensure that Tropical Smoothie Cafe supports the local community? An offering can only be made by prospectus filed first with the Department of Law of the State of New York. But its the freshness. In that role, he was responsible for all aspects of franchise development, real estate, design and construction and franchise administration and helped grow the system from 265 open units to 725 open units. Because we want to help with your meal and your food, etc. How are we purpose-driven? And were rolling that out under our tagline of Inspire Better. In todays restaurant industry, consumers are always looking for the next trendy item or the next emerging concept.